Nanigans’ Facebook Exchange (FBX) remarketing solution provides advertisers the ability to dynamically display creative at an individual, product SKU level. This empowers advertisers with a simple, hands-off method to remarket to people on Facebook with products they recently explored and engaged with. With intent already shown, the promise of dynamic creative lies in it providing heightened relevancy for end consumers.
We recently compiled a case study to better understand how dynamic creative impacts the performance of FBX remarketing campaigns on cost, engagement and ultimately return on ad spend (ROI) fronts.
Download our case study and learn more about how the Facebook remarketing efforts of a large online retailer led to a 5x increase in ROI.